OUR HISTORY
Mireille Provence tells the olfactory story of a single territory. The brand's creations are developed as moments of escape, fragments of shared life, under the unique light and warmth of the Provençal territory.
Perfumer since 1956, Mireille Catto is a key personality in perfumery in Provence. By exercising her profession with commitment and passion, she has established her reputation for excellence and avant-gardism. Listening to her customers, who are always loyal, she gives her advice with accuracy and emotion. His know-how has been shared to his daughters, Cendrine and Sabine. The now family adventure continues today on the same foundations of excellence.
It was with her aunt Lulu that Mireille found her calling. Manager of a perfume store in Orange (France), Lulu gives Mireille the desire and passion to embark on an adventure.
The story begins in 1956, with the purchase of a knick-knack store located in Sorgues (France). Then it was the beginning of selective perfumery.
Today Mireille is an essential figure in the region. She practices her profession with commitment and passion, she has built a reputation for excellence and avant-garde. Listening to her clients, she provides her advice with accuracy and sincerity. His know-how was passed on to his daughters, Cendrine and Sabine, and their advisors to perpetuate the tradition.
A STORY OF FAMILY AND SCENTS
Each symbol of the logo evokes moments of the perfumer's life of Mireille in correlation with Provence. A concentration of details, skilfully distilled to tell the story of a singular destiny.
The shape of the logo represents the provencal clover which brings good luck and decorates Provençal apartments. Among the constituent forms, we find the symbols of provence : Lavender, the olive tree, the sun, the almond tree, the vine and the water wheel. The latter symbolizes for Mireille her energy and her transmission to her daughters. We can also find the symbols specific to Mireille such as the M adorned with its favorite flower, the lily. The patterns of the coats of arms of the cities where her shops are located and the symbol of Venice, the city of her husband.
OUR COLLECTION
- Haute Parfumerie perfumes,
- Eau de parfum evoking the life of Mireille,
- Single-scent perfume waters,
- Concentrated colognes,
- Room fragrances.
Henri SORSANA, creative perfumer of the biggest perfume and fashion brands, signs all the collections.
Our perfume concentrates are exclusively produced Oily (France), cradle of perfumery. Our perfumes are then macerated and bottled at Saint-Cézaire-sur-Siagne. (France), emblematic place where the majority of perfumes are designed.
The manufacturing techniques of our essences meet the “Grasse Expertise” label, while complying with the perfumery traditions. Indeed, the latter respect a maceration time of three weeks and are based on higher concentrations in order to guarantee better quality and durability over time.
Our bottles are developed in partnership with companies from Nice and Grasse (France). Always with the aim of guaranteeing superior quality, a better grip and an usage experience always more pleasant.
- Our bottles are developed in partnership with Nice and Grasse companies.
- The manufacturing techniques of our essences meet the “Grasse Expertise” label.
- As to packaging, which is elaborated like an origami, it is environmentally friendly.
OUR VALUES
In order to guarantee the exclusivity of our products, the Mireille Provence brand strives to perpetuate strong values rooted in tradition :
- Quality,
- Authenticity,
- Territoriality,
- Transmission,
- Naturalness.
The brand is part of a approach to excellence by creating perfumes like olfactory objects : quality of raw materials, juice maceration time, concentration of ingredients, collaboration with local partners and production.